Leverage your current candidates to get extra placements

This put up was contributed by Bullhorn Market accomplice Nice Recruiters.

You’ve invested vital time and sources in attracting prime expertise. You’ve even discovered about your candidate’s profession objectives and their preferrred position. You took all this time to get to know them – however you didn’t have a very good match for them on the time. What occurs to all these promising candidates? 

As a substitute of repeatedly looking for new expertise, take into account tapping into the goldmine you have already got: your ATS. Your database of current candidates will solely give you the results you want in case your recruiters repeatedly construct sturdy and private relationships with candidates. As soon as the connection is constructed, it’s essential to keep up that connection and keep prime of thoughts.

Right here’s easy methods to construct an engaged expertise pool – and leverage these candidates who already know and belief you to search out your subsequent rent.

From transactional to relationship-focused: Constructing belief in staffing

It’s no secret the staffing trade nonetheless faces challenges in the case of expertise. However discovering expertise is not the issue; getting expertise to need to name you again is. A part of the issue with the trade popularity is there are too many transactional recruiters who have interaction with candidates however don’t add any worth. This creates an issue for all the nice recruiters on the market who attempt to be advisors, confidants, and extra to their candidates. 

The profitable staffing corporations who’ve counteracted this problem understand that have is every thing. Go searching: the top-rated staffing corporations concentrate on proactive communication and create customized experiences for every candidate.

Reworking the candidate expertise

Creating customized expertise experiences, whereas essential, may be time-consuming; right here’s the place tech options can step in. Options like Nice Recruiters will help you automate outreach, enhance referrals, and maintain your finger on the heartbeat of what your candidates and purchasers are saying about your recruiters and firm. Right here’s how:

• Automate the gathering of opinions and testimonials out of your purchasers, candidates, and positioned expertise: Gather real-time suggestions on the most significant moments of the candidate’s journey – after submittal, after placement, credentialing, onboarding, center of task, finish of task. This permits recruiters to nurture the candidate relationship.
• Measure satisfaction: Offering an exceptional expertise will maintain candidates and purchasers coming again to you. Everybody loves five-star opinions, however amassing suggestions can even provide help to pinpoint once you’re falling quick. Turning adverse experiences into optimistic ones will get you candidates and purchasers for all times.
• Improve callbacks: With optimistic opinions, you may reveal to the world the way you create nice experiences. Present the social proof that encourages candidates to need to name you again.
• Increase referrals: Candidates refer recruiters who they know, like, belief, and respect. 79% of candidates say a very distinctive candidate expertise raises their probabilities of referring others (ERE Media). Constructive candidate experiences create a powerful referral pipeline.

Success in motion: Accrue Companions’ candidate reactivation technique

Patty Comer, Co-founder and Principal Accomplice of Accrue Companions, an award-winning, women-owned complete expertise options firm, needed extra management of the suggestions and a approach for her recruiters to construct their popularity within the trade. Accrue was already creating nice experiences; they simply wanted a approach to validate it. They handled all candidates equally with customized experiences, whether or not they had a job for them on the time or not.

Recognizing the untapped potential of their over one million-candidate database, Patty inspired her group to assume creatively. They paused all exterior recruitment efforts, comparable to social media, job boards, and paid leads, for thirty days. As a substitute, they centered on re-engaging with the candidates who already knew and trusted them.

Leveraging the mixed energy of Nice Recruiters and Bullhorn, Accrue Companions efficiently recognized and re-activated promising candidates. They reached out to all candidates who had beforehand left four- or five-star opinions on Nice Recruiters. Given these candidates’ optimistic experiences, Accrue had excessive confidence of their means to reestablish contact. Out of that preliminary pool, 2,000 have been reactivated, and 500 have been contacted for inner interviews. In the end, this energetic marketing campaign has resulted in a further $500,000 in placement income.

From dormant to goldmine

Accrue Companions’ success is a testomony to the untapped potential of candidate reactivation. Their achievement is a direct results of the funding they’ve made in making a optimistic candidate expertise. By strategically combining Nice Recruiters and Bullhorn, Accrue Companions remodeled their current candidate database into income working for them with out spending a dime on new sourcing. This strategy presents a blueprint for staffing corporations searching for to maximise their return on funding and drive sustainable progress.

By prioritizing candidate relationships and leveraging superior know-how like Nice Recruiters and Bullhorn, staffing corporations can unlock hidden potential inside their current databases, reworking dormant candidates into energetic belongings and setting the stage for sustained progress and success.