Now we have a visitor submit from Swati Priyam. Swati is a product administration veteran with deep technical experience. She’s held roles at a number of the greatest manufacturers together with Expedia, Navis, and EMC. Swati holds a Grasp of Software program Engineering from Carnegie Mellon.
In case you’ve labored with Lewis, participated in his workshops, or learn his books, that he’s all about frameworks.
Frameworks assist immensely, each on the job and on the interview. Frameworks get you higher outcomes and make sure that your pondering and communication is thorough. Frameworks would possibly impress your viewers too.
Under, I’ve described his favourite frameworks together with when and the way it is best to use them.
Based on Lewis Lin, if you find yourself requested a behavioral query, as an alternative of giving a boring mechanical reply utilizing the STAR (State of affairs, Process, Motion, End result) technique, it’s essential to discover a approach to painting your experiences as fascinating, participating tales that hiring managers can simply perceive and luxuriate in. For that function, he developed the DIGS framework as proven under:
- D ramatize the scenario
- I ndicate the alternate options
- G o via what you probably did
- S ummarize your impression
Utilizing the DIGS framework not solely permits your interviewer to know the significance of the story you’re speaking about but in addition what you probably did with all doable alternate options in thoughts. Lewis Lin recommends utilizing The Rule of Three framework whereas doing that. A listing of three issues inherently appears extra full than a listing of two issues. However, a listing of 4 or 5 issues is simply too many and would possibly get overwhelming to the interviewer.
Whereas explaining the alternate options, it is rather useful to do a execs and cons record which helps the interviewer perceive the thought means of the choice the storyteller made to resolve the issue.
Once you undergo particulars of what you probably did, you possibly can leverage the 5W and H framework to persuade the interviewer that you just have been on the driving force’s seat in your story and never simply somebody sitting subsequent to the driving force. Listed under is the breakdown of this framework together with some examples of learn how to use them to supply clear particulars in an fascinating method.
- What did you do?
- Who did you name?
- When did you determine to launch?
- The place was the product launched first?
- Why did you launch it there?
- How did you prioritize?
When requested a product design query, Lewis recommends adopting his CIRCLES Methodology as proven under to arrange your ideas and supply an entire response with out forgetting any step in an interview setting.
- C omprehend the scenario
- I dentify the client
- R eport the client’s wants
- C ut via prioritization
- L ist Options
- E valuate trade-offs
- S ummarize your suggestions
As you Comprehend the scenario, it’s often a great observe to make use of the 5W and the H query record.
Nevertheless, within the curiosity of time, Lewis recommends shortening to simply the 3Ws and H as an alternative:
- What’s it?
- Who’s it for?
- Why do they want it?
- And the way does it work?
To Establish and Report your buyer wants and to sketch the actions of the client, draw a buyer journey map. It helps you uncover product enchancment areas simply. Whereas drawing the client journey map, take into consideration the 5Es guidelines to assist brainstorm totally different levels of the client expertise. Listed below are the 5Es:
- E ntice: What occasion triggers a consumer to enter into the UX funnel?
- E nter: What are the primary few steps within the UX funnel?
- E ngage: What activity(s) is the consumer attempting to perform?
- E xit: How does the consumer full the duty?
- E xtend: What comply with up actions happen after the consumer completes the duty?
After you might have recognized the client and their wants and are onto the step of Itemizing the options, it’s essential to bear in mind the Rule of three. Brainstorming on no less than 3 or extra options will make it easier to innovate iteratively and can put you in a snug scenario because the interviewer critiques your options.
Underneath the product execution query sort, you could be requested to outline metrics for a product as you put together to launch a brand new function to the market. AARM metrics is a superb analytical framework which supplies step-by-step steerage to measure your success. Listed under are some pattern inquiries to ask your self as you take care of a metrics query.
- A cquisition – How will you monitor buyer sign-ups in your service?
- A ctivation – What number of customers are absolutely registering in your service?
- R etention – What number of customers are returning to make use of the service usually and in flip, serving to the enterprise?
- M onetization – How a lot income can you accumulate from the customers?
The McKinsey SCR framework lets you craft a succinct enterprise story. Right here is how it is best to use it:
- S ituation – Clarify the context and details to familiarize the viewers
- C omplication – What was the issue?
- R esolution – How did you go about fixing the issue?
The ESTEEM Methodology is a step-by-step information for what it is best to do to climb the PM ladder after you might have landed an amazing PM job. The parts are as listed:
- E xecution – Legendary PMs ship 5-10x of what common PMs ship
- S uperior communication expertise – Legendary PMs are robust communicators
- T actical consciousness – Legendary PMs work smarter, not tougher
- E xtraordinary psychological toughness – Legendary PMs don’t stop simply
- E xceptional group builder – Legendary PMs have an amazing community of proficient folks
- M oonshot imaginative and prescient – Legendary PMs differentiate themselves with a moonshot imaginative and prescient
PEDALS is a six-step framework to information dialogue and growth of scalable programs. The six steps are:
- P roccess necessities
- E stimate
- D esign the service
- A rticulate the Information Mannequin
- L ist the Architectural Comonents
- S scale
Whereas these frameworks, strategies, and acronyms are very helpful in organizing one’s ideas, one should bear in mind why they’re there and learn how to use them. They’re meant to make your life simple.
Do not forget that these frameworks are simply tips or checklists, however not full recipes.
For extra particulars, seek advice from Lewis’ books:
Decode & Conquer by Lewis C. Lin
The Product Supervisor Interview by Lewis C Lin
The System Design Interview by Lewis C Lin and Shivam P Patel
Be the Best Product Supervisor Ever by Lewis C Lin
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